About
Our mission
We make wellbeing wearable.
Your body carries you through everything. From your very first breath. Every move. Every emotion. Through all of life’s moments. Your body is with you. Your home.
BYUORE stands for: Be in your energy. Be in your body, in your Wellness.
Our mission is to bring you closer to yourself. Because when you live in harmony with you, everything change.
Storytime
Imagine waking up knowing you’ve already taken care of yourself, just by getting dressed.
I didn’t set out to build a fashion brand. I set out to solve a health problem.
In 2016, my body started telling me something wasn’t right. Hormonal imbalance. Unexplained symptoms. At the time, I was already eating clean, moving my body daily, and being mindful about the ingredients in my skincare and makeup.
But then I looked at my clothes and realised I had no idea what I was actually wearing.
So I became curious about the connection between our bodies and what we wear every day. That curiosity turned into years of research into textiles and the human body, and eventually into creating what I and millions of women couldn’t find: Clothes designed to support our bodies.
BYUORE is like your favorite natural skincare product, but wearable. Something you want to stay in. Not only because of how it feels on your skin, but because you know it’s better for you.
But this mission is about more than clothing. It’s about bringing wellness closer to you. Making it easier to choose yourself. And remembering that sometimes, real change starts with what’s closest to your body.
With love,
Sara
Stay in touch
We partner with
Hotels and Wellness Destinations
Yoga, Breathwork and Pilates Studios
Fitness and Recovery Studios
Wellness Influencer and Athletes
investment oppertunity
If women are the market, ownership should be accessible to women.
Women account for 80% of consumer spending, yet receive only 2% of venture capital. And most consumer brands are owned by men.
That never made sense to us.
We're building BYUORE differently with women at the center, as creators, decision makers and owners.
If you’d like to learn more about becoming an investor in BYUORE, we’d love to hear from you.
We welcome women who support women, and men who do too.